Mama's Italian Peaches is a yearly campaign of a delicious homemade pastry, available only for Mother's Day. Created with Mama Carlino's original family recipe. This delicacy attracts large crowds yearly, with many asking months in advance when they will return.
Campaign promotion included social media assets, print signage, email blast, & online promotion. Custom "Mama's" type created to commemorate the incredible matriarch of the business.
